I recently watched this Abbott & Costello video, and figured out the math some clients try to use on creative people. Go ahead and watch it…I’ll wait.
Now you see what happened there? At the time, it makes perfect sense. And most clients who utilize our services talk about how they aren’t making enough to afford your regular rates. Since you are tired of eating Ramen and Peanut Butter and Jelly every day, you think to yourself, “At least some money is better than none.”
You give in. You want to be seen as the nice and understanding one, and quite frankly, rent is due. You think, “Gee…Maybe I will get some exposure, and then the money will roll in.”
Clients count on this. While they go shopping at Whole Foods, get $120 hair cuts, and go home to a house with a view of the city, you are in your one bedroom apartment eating Ramen and Peanut Butter and Jelly. more “Creative Folk: You Are Worth It”